Why use website?
- earvingeorge
- Jun 29, 2015
- 1 min read
Imagine this situation...
You are driving along a highway and you pass a billboard for Joes Autos.
The billboard indicates they specialize in classic Chevrolets.
Underneath that, you spot their address at fourteen twenty-seven North Thirteenth Street, and their phone number is 373-555-9385.
You also see their website address at www.JoesAutos.com.
As you are driving along you remember your old buddy Bill is looking for a classic Chevy to rebuild and you think he might not have heard of these people. You decide to tell him about them.
Can you remember their phone number? (Dont look back now!)
How about their address?
Now what about their website? I know you remember that!
In fact, website addresses tend to be much easier to remember than either phone numbers or addresses. In this way, the website becomes a back-up to the other forms of advertising the establishment is doing a sort of extension to their business card.
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